1 min read
How Product and Brand Teams Break Free from Translation Bottlenecks
Simon Giulja Ahl
May 21, 2026 11:03:41 AM
Most product and brand teams are stuck somewhere between traditional translation workflows and ungoverned AI – and neither is working the way they need it to. If you are looking for a better way to keep content consistent across markets, this is the webinar for you.
Long lead times, limited visibility, inconsistent quality across markets. It is what pushes teams toward ad hoc AI fixes that no one really controls, and that create new problems rather than solve the old ones.
There is a better way, and several teams have already found it.
Join Annica Zamora Heuermann and Linda Gårdlöv as they walk through how those teams got there, and what it takes to do the same.
In just 15 minutes you will get an overview of:
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what an ungoverned approach actually costs your business
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what a sustainable and controlled approach to localization looks like in practice
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what steps it takes to move from where you are now to a way of working that actually holds up
This webinar is for you if you have product responsibility, work with brand, or are responsible for keeping content accurate and consistent across markets, especially if your current setup is starting to feel like it is not quite holding up anymore.
The experts:
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Annica Heuermann
Head of KAM & Client Strategy at Comactiva
Host of 15 Minutes Localization Knowledge and driven by a strong passion for finding the best solutions for global communication. She guides us through insightful conversations with industry experts.
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Linda Gårdlöv
CEO at Comactiva
Has developed Comactiva on the conviction that localization should be a strategic strength, not a bottleneck. She has seen what happens when ways of working fall short, and knows what it takes to build something that actually holds up over time.
Stuck Between Legacy Translation Workflows and Ungoverned AI
